hi,
i wish i knew for sure what they called that... keep in mind i am not skilled with ps but been trying to figure out how they did it...
i have come with a way.... with something similar... it very rough and poor..lol but someone more skillfull can do a lot better...
1. create starburst ....
2. then create coencentric cirlce, i put in about 5..... maybe more better
3. i had to merge the layers at this point.....
4. this is where i did a lot of experimentation.... if youhave cs2 or above youcould probably use the warp tool myself i only cs1 which doesn't have it...
a. at this point i used the perspective and rotating and distor to get something similar.....
now another idea i had... was take a 3d ball... and then create checkboard pattern and the wrapt that patter around the ball .. again you have cs2 or above i think th warp tool would work fine...
any way those are idea i had....